We spent yesterday afternoon at the movies. It felt like celebrating the New Year by embracing advertising. Lovely.The theatre feels like an amusement part, with flashing lights, overpriced candy and popcorn, and even a bar (after all, who wouldn't want to relax after seeing a movie by having a drink in a loud, tacky, teenage-filled hallway, right by the lineup for the bathrooms).
Worse, the movie started a fulll 25 minutes after the advertized time. We were inundated with ads for cars, perfume, and video game consoles. Normally I don't mind the previews, but really, that's just another ad - and I was sick of waiting for the film I paid for to start.
Supid theatre - I paid $12 to see a movie. Not the commercials. It's completely scandalous that they can get away with showing them at all.